MANILA, Philippines, February 4, 2013 - In an effort to provide global Filipinos with strong mobile connections abroad, PLDT Global has teamed up with its sister company, mobile operator Sun Cellular and leading airline company Cebu Pacific to offer free SIM cards to OFWs bound for Singapore and Malaysia.

Coined as the “Cebu Pacific SIM”, this first-of-its kind offering gives OFWs prepaid lines that they could instantly use for making local calls and sending text messages once they land in their destination countries. This also comes with a free preloaded value of SG1 (Singapore) and RM5 (Malaysia) consumable load which is approximately 6 and 10 minute calls to the Philippines, respectively. 
 
“This team up has been launched to provide our dear global Filipinos with an easy access to strong connections, which they can use to communicate constantly with their loved ones in the country, and even with the rest of the world,” said Ricardo Isla, PLDT Global Head for Sales, Marketing and Product Management.

According to Isla, the features of this SIM have been patterned after the renowned Smart Pinoy SIM. But as a value-added feature of the partnership with the airline giant, it also gives subscribers chances to win tickets to the Philippines via Cebu Pacific Air. 

“Our collaboration with PLDT Global and Cebu Pacific reinforces our efforts to provide the best-value international services for our global Filipino subscribers that strengthen communication ties and nurture family relationships despite the distance,” said Edith Gomez, Sun Cellular Assistant Vice President for International Services. “Of course, thanks to our intensified partnership with PLDT Global. This is just the beginning of our partnership to ensure only the best quality and rates will be given to our subscribers,” added Gomez.

Smart and Sun Cellular has continually been providing the best-value IDD rates, and has satisfied the need for affordable communication between Filipinos and their loved ones abroad, aided by boosted collaborations with a multitude of international carriers.
“To earn raffle entries for these free roundtrip tickets, OFWs must first facilitate a one-time registration of their Ceb SIMs at the nearest Smart Pinoy Centers and make calls to Sun Cellular numbers in the Philippines,” Isla explained.
 
Further to Singapore and Malaysia, Isla also revealed that PLDT Global is currently looking at widening the reach of this special offer to more destinations with high OFW population densities such as Hong Kong and Macau.