MANILA, Philippines, September 07, 2012 – State-run Pag-IBIG Fund tapped the Philippine Long Distance Telephone Company (PLDT) to bring the agency’s services closer to its 11 million members worldwide.

PLDT Vice President and Corporate Relationship Management Head Renato Castaneda said that the facilities of their information and communications technology unit PLDT ALPHA Enterprise will power the Pag-IBIG call center. The partnership is expected to boost the ability of Pag-IBIG to efficiently monitor and manage inbound calls to its 724-4244 Hotline.

Callers are now greeted by an automated voice prompt that enumerates the Pag-IBIG Fund’s menu of services.  A detailed set of instructions on how to avail of these services is available to the caller with a push of button.

“To accommodate the influx of calls we receive every day, we have extended our call center operations. Our agents are ready to answer our members’ queries from 8 am to 10 pm from Mondays through Fridays. And because of the floods caused by the recent torrential rains, we have opened our services during Saturdays and holidays from 8 am to 5 pm to answer the urgent needs of our members affected by the calamity,” said Pag-IBIG Fund CEO Atty. Darlene Marie B. Berberabe.

Aside from a reliable PABX system, PLDT Vice President and Corporate Business Group Head Jovy Hernandez said that PLDT through its subsidiary Smart Communications Inc. will enable the Pag-IBIG Fund’s web-based text broadcast system called NETCAST to send important announcements to its members’ mobile number.
“These services are absolutely helpful during these times when Pag-IBIG members need immediate financial assistance for the repair and rebuilding of their homes damaged by the recent monsoon rains,” Hernandez pointed out.

CEO Berberabe said that Pag IBIG is taking full advantage of the internet to make transactions convenient to members. Last year, the Fund launched an electronic registration system to facilitate the applications of new members through its official website www.pagibigfund.gov.ph. All web-based applications of Pag-IBIG such as the corporate email system, Chat Facility for clients, and the website are running on PLDT’s internet service.

”We maximize technology so that we can reach our members faster, more efficiently and more effectively,” Atty. Berberabe said.