by PLDT Media Services | Jun 20, 2011

MANILA, Philippines, 20th April, 2011 -- With the advent of small business ownerships, weekend markets have become trading spots for just about anyone who wants to sell his products, from organic produce, to furniture, to food. These bazaars have spurred the growth of several entrepreneurs who need a convenient and affordable start off point for their businesses.

Mercato Centrale is the latest addition to the trending boom of weekend markets. It is also the latest addition to the “broadbanded” entrepreneurs’ portfolio of PLDT SME Nation which connects small and medium-scale businesses by providing free Wi-fi access to weekend shoppers and vendors at the Mercato Centrale in Bonifacio Global City in Taguig. 

A weekend market that offers unique food recipes and an extensive selection of organic fruits, vegetables, and livestock, Mercato Centrale is also a venue for fun activities, cooking demonstrations, and live entertainment.  Happening every Saturday and Sunday from 7:00AM to 2:00PM at the corner of 34th and 8th Avenue in Taguig, commercial leases of Mercato Centrale  are now broadbanded through PLDT Negosyo Boost Internet Anywhere,  allowing its upscale market vendors to connect with their suppliers online and giving them easier access to market their products globally. On the other hand, weekend shoppers, especially bloggers, are able to promote Mercato Centrale’s events and offerings online.

“Fast and mobile Internet connectivity is very important nowadays with the changing landscape and technology available for businesses,” said PLDT SME Nation Vice President and Head Kat Luna-Abelarde.

“With Wi-fi access, vendors are able to promote their products online, giving them a greater reach on their customers,” Abelarde added.

Negosyo Boost Internet Anywhere is one of the affordable connectivity packages available in PLDT SME Nation’s Negosyo Boost product line. This package has internet connectivity of up to 3.6 mbps and a wireless 3G router which is ideal for businesses with remote branches like pop-up stores, lifestyle events, tourist buses and restaurants that need wireless internet connectivity.

“The packages are priced conveniently to give SMEs cost-effective solutions that would help them grow their business without straining their pockets,” said PLDT SME Nation Assistant Vice President Amil Azurin.