Project Pagsulong: Challenging the youth to help fight poverty through social entrepreneurship
MANILA, Philippines, August 1, 2012 - At 22 years old, Reese Fernandez co-founded Rags2Riches (R2R) in 2007 to empower the women of Payatas by helping them create high-value designer products from rags. In one of her many interviews, Fernandez said that social entrepreneurship is simply merging social cause and business, and making it sustainable. And that’s exactly what they did in R2R. They were able to build a profitable business enterprise while uplifting the lives of these women who were previously at the mercy of middlemen in selling their handwoven rugs.