As the Philippine franchise industry continues to expand and evolve, digital transformation plays a significant role in shaping its future. At the forefront of this evolution is the long-standing partnership between PLDT Enterprise and the Philippine Franchise Association (PFA).

Through their flagship program eBizNovation, the PLDT Group has empowered over 32,000 micro, small, and medium enterprises (MSMEs) across the country with digital skills, e-commerce tools, and online safety training.

President Ferdinand R. Marcos Jr. and PLDT Chairman Manuel V. Pangilinan lead the inauguration of VITRO Sta. Rosa, the Philippines’ first hyperscale data center built specifically for artificial intelligence workloads.

To help Filipinos living overseas show their love and care for their families, PLDT Global teams up with Share Treats to offer a seamless e-gifting solution through the Tindahan ni Bossing (TinBo) app.

PLDT and its wireless unit Smart are collaborating with International Justice Mission Philippines to support the government’s response and efforts to cooperate with the international community amid rising cases of online sexual abuse and exploitation of children.

The company collaborates with local communities and employs proactive monitoring strategies to combat theft, vandalism, and natural disasters, enhancing network resilience.

PLDT and Smart are joining forces with the rest of the Manuel V. Pangilinan-led businesses, ACEN, and government agencies for the third season of the Makabansa Basketball League (MBL).

As digital fraud escalates, Smart Communications, Inc (Smart), the wireless arm of PLDT, together with PLDT Enterprise, the corporate arm of PLDT, are leading the charge in protecting businesses and consumers.

PLDT's corporate business arm PLDT Enterprise brings Tech Week PH 2025 to Cebu, empowering the Visayas business community with transformative digital solutions and next-generation connectivity to fuel regional economic growth.

Gathering over 500 attendees across the region, Tech Week PH Davao reinforced the group’s commitment to empowering Mindanao’s businesses and MSMEs through advanced technologies and strategic partnerships.